USANA starts from science. For more than 30 years, it has focused on using science to raise the true value of nutrition: not only what you take in, but whether your body can really use it.
This article is based on USANA's official 2026 materials. USANA's official materials are the final reference for product information.
Founded by a scientist
USANA was founded in 1992 by Dr. Myron Wentz, a pioneer in microbiology and immunology. Dr. Wentz is internationally recognized for his work in human cell culture technology and infectious disease diagnoses. Realizing how inadequate nutritional supplements were, Dr. Wentz founded USANA to bring research-based cell nourishment to everyone.
- In 1974, Dr. Wentz founded Gull Laboratories and developed a commercial Epstein-Barr virus test, building a significant reputation in medicine.
- In 2007, Dr. Wentz received the Albert Einstein Award in the life sciences.
- Dr. Wentz then chose nutrition as a way to support long-term health, and science as a way to improve quality of life.
USANA backs each product with more than a logo. The founder's signature and the words "Potency Guaranteed" on the bottle are a promise.
Science, not just an idea
With over 30 years of scientific innovation and ongoing research, USANA continues to lead in advancing the science of cell nutrition. It brings together more than 150 scientists focused on cells, nutrition and health.
- Clinical studies: USANA's multiple peer-reviewed, placebo-controlled clinical trials show real benefits from USANA products: brain and gut support, skin health, and nutrient levels.
- Third-party research partners: USANA partners with top-tier research institutions to ensure science-backed validation of product efficacy and safety.
- Proprietary technologies: USANA's science-driven innovation has led to patented technologies that deliver proven, targeted results you can trust.
Its proprietary technologies are InCelligence (U.S. Pat. No. 10,632,101), Poly C, Olivol and Hybrid. Not all proprietary technologies hold current patents.
Helping your body really use nutrition
What shapes your health isn't only how much you take in, but how your cells receive and use it.
InCelligence uses specific nutrient combinations to send signals to cells, helping them receive information, respond and activate their own mechanisms. Think of the body as a system. Traditional nutrition hands it materials. InCelligence gives cells instructions, so they know when to repair, protect and renew.
Global research collaboration
USANA works with institutions in many fields, across ingredient research, medical research and quality standards, to keep improving product safety, science and efficacy.
| Institution | Focus |
|---|---|
| University of Utah | A key starting point of the founder's scientific background and USANA's scientific foundation |
| Boston University | Nutrition intervention research, observing improvements in vascular function and microcirculation |
| University of Colorado | Nutrition intervention research on metabolic markers |
| Oregon State University | The role of micronutrients and antioxidants in health and disease prevention |
| University of Sydney | Nutrition and health research and evaluation |
| Australian Catholic University | Bone health and nutritional supplementation research |
| Beijing University of Chinese Medicine | Strategic partnership and joint research centre |
| TOSH orthopaedic hospital | Vitamin research on exercise recovery and inflammatory response |
| Indena | Extraction and standardisation technology for ingredient purity and stability |
Pharmaceutical grade quality
USANA upholds the highest safety and quality standards, far beyond industry requirements.
- In-house precision manufacturing: USANA's in-house manufacturing is designed to maintain the highest quality standards for USANA customers.
- FDA registered facility: USANA equipment and facilities meet the strict FDA standards for safety, cleanliness, and quality in every step of production.
- Third-party validation: USANA products and facilities are rigorously tested and verified by trusted third-party organizations to ensure purity, potency, and safety.
The third-party marks USANA lists include GMP Certified, NSF (GMP Certified, NSF/ANSI 455-2 Dietary Supplements), Informed Choice, USP, PDR and ConsumerLab.
The choice of champions
USANA proudly partners with thousands of elite and Olympic athletes to fuel performance at the highest level of competition, more than any other supplement brand.
- 2026 Milan Winter Olympics: 190+ athletes
- 2024 Paris Olympics: 284+ athletes
- USA Swimming: official nutrition partner since 2021
- China's National Sports Training Centre: since 2017, USANA's China subsidiary BabyCare has been an official partner, supporting nearly 1,300 national team athletes with products that pass anti-doping testing
Partners also include USA Wrestling, Biathlon Canada, the US Ski & Snowboard team, AFC Bournemouth, USA Luge, US Speedskating, USA Bobsled & Skeleton, Nordiq Canada, the WTA, the South Sydney Rabbitohs and the New Zealand Warriors.
Trusted by health professionals
USANA describes itself as trusted by hundreds of health professionals. Its Health Professional Advisory Council brings together trusted experts who support product development and ensure USANA's science delivers real-world health.
The pictured and mentioned athletes are either Brand Partners or dedicated users who have received compensation or complimentary USANA products for their partnerships.
Trusted worldwide
- 25 international markets: operating globally, starting in the United States in 1992.
- Publicly traded company: publicly traded on the NYSE, USANA offers transparency, stability, and a legacy you can trust.
- 900+ international and regional honours: including multiple Best of State awards and Euromonitor No.1 brand recognition in several markets.
- USANA Foundation: since 2012, more than 1.9 million people have benefited and more than 119 million nutritious meals have been provided across 45+ countries and regions.
To start with the foundation product, see CellSentials.
